Love My Romance Facebook Consumer Growth
Kim International wanted to accomplish the goal of growing a loyal online consumer base that is engaged with the Romance brand.
Achieved a Consumer Growth Rate from 48 to 500,000 consumers in one year's time. The current Consumer Growth Rate is at 611,435, six months later.
Cost Per Click was $0.13 Per New Customer Acquisition.
Likes = Real People. Building Brand Awareness With An Engaged Consumer Base.
You LIKE it! We LOVE it! Romance thanks you for your support, comments and shares. Watch for more incredible designs from Love My Romance!
Goals
Love My Romance, (also known as Romance) desired to accomplish the following goals:
- To connect with new consumers online.
- Engage these consumers with their brand and jewelry.
- Connect consumers with a local independent jewelry retailer to service the consumer's needs.
Results
We’ve achieved a Consumer Acquisition Rate of $0.13 per Consumer (Like) Acquired. This generated a number of new consumer sale leads to the Independent Jewelry Retailer Store Locator. The main goal of KIM International, the Romance Parent Company was to create Consumer Brand Awareness for their Independent Jewelry Retailers.
4,396,597 Reach
604,596 Consumers
$0.13 / Like
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